Entertainment Crisis

In this Individual Case Study, I analyzed an entertainment crisis using Situational Crisis Communication Theory. I examined stakeholder reactions and assessed the effectiveness of response strategies such as denial, apology, and blame shifting.

This project strengthened my ability to apply crisis communication theory to a high-profile, international entertainment case. I evaluated how delayed statements, conflicting narratives, and rapid social media amplification shape public perception. Additionally, I developed strategic recommendations focused on proactive crisis planning.